News — purpose before profit

💄 At Ultimate Face, Culture Is Everything. 💛

We’re not just about makeup—we’re about people—the artists, the students, the dreamers, and the pros. From day one, our mission has been to create purposefully and build a community where education, artistry, and heart come together.

🎨 We believe in growing artists, not just selling products.
📚 We lead with education because knowledge fuels confidence.
🤝 We show up for our community with love, mentorship, and support.

Whether you’re just picking up a brush or walking into your first classroom—
You belong here.

 I  recently travelled from Austin, TX to Beaver Creek, CO with a few of our Peace, Love and Happiness VIP riders to celebrate Sturgis bike week. Travelling that many miles on a bike, you have a lot of time with your thoughts.... Something I realized during that trip was that being well prepared for a cross country motorcycle trip is a lot like running your business... Here are some of the lessons I've learned... 1. Drive your business like you ride your motorcycle - your own way! We had chance to get to know some awesome small businesses owners this summer and our time...

On April 22nd, 2021 Gary Spellman and John Paul DeJoria (aka Mayhem and El Patron) welcomed friends from all corners of the country to the city of Austin for the 19th Annual Peace, Love and Happiness Charity Motorcycle event. After the events of 2020 forced the cancellation of our 18th annual event, it was evident that the PLH family was eager to get together! The weekend kicked off with a Welcome Party and Hall of Fame Induction at the Meridan 98 Lounge of the Sonesta Hotel. The first order of business, was to highlight, in person, the 2020 inductees that...